Press Release

Sephora, the world’s largest and best beauty retailer, launched its flagship store in Jaipur. The store was inaugurated by Rajsamand MP, Princess Diya Kumari at World Trade Park in Jaipur. The store features make-up, skin-care, fragrances, bath and body categories, beauty accessories and haircare products and much more.

On the occasion, Princess Diya Kumari said that makeup has become essential in today’s world for any and every occasion. Sephora is an international brand that will go a long way in helping provide the best in the world of beauty to the people of Jaipur.

The brand launched its store to an amazing performance by the Sephora dance troupe. The electrifying atmosphere set the mood for the store opening. The mall visitors witnessed the foot tapping and head bobbing music, confetti and a major rush of cheer as they thronged the store to try and buy their most favorite, awaited brands and products.

Sephora India, the revolutionary French global beauty retailer is home to a curated assortment of 110 top beauty brands – including Sephora Collection, new brands, beauty classics, cult favourites and emerging brands. This store is the 22nd store in India and the 1st one in Jaipur. Like all other Sephora stores in the country, this store too carries the retailer’s popular in-house and exclusive range across. The collections include well-known names in beauty such as Sephora Collection, exclusive brands like Benefit, Makeup Forever, Cover FX, Boscia, Stila, Nudestix, Becca, Foreo,

 Klara, Beauty Blender, Olive, Burt’s Bees, Caolion, OUAI, Aveda, Smash Box, Percy and Reed, Pixi, Caolion, Anastasia Beverly Hills,  etc which are exclusive to Sephora. The store also offers many more beauty brands like Dior, Estee Lauder, Clinique, Givenchy, Shiseido and Clarins and a choice of the top fragrance brands from the globe like Tom Ford, Armani, Ralph Lauren, Burberry, Bulgari, Versace and many more.

Commenting on the occasion Mr. Vivek Bali, CEO, Sephora India at Arvind Beauty Brands said, “Sephora continues to redefine the beauty experience mold in Jaipur. The store design and intimate format fosters personalized connections between our customers and our brands. We welcome Jaipur to the world’s biggest beauty revolution to try, buy and witness the Sephora experience amongst many brands, tutorials, mini flash makeovers etc.”

SEPHORA also hosted an exclusive shopping preview and make up experiential for special guests, including Jayshree Periwal, Vijit Singh, Shivina Singh, Vedant Singh, Shriya Singh, Taxila Ajmera, Sangeeta Juneja, among others, were seen indulging in some serious retail therapy over sparkling wine and delicious hors d’ oeuvres with a special Sephora dance performance turning the store into a party. The guests were seen trying on Sephora Collection’s iconic rouge lipstick with four finishes – lacquer, satin, shine and matte, Outrageous Oversized mascara, cream lip stains, liquid glow foundation, face shimmering powder among many other bouquet of brands available at Sephora.


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