The 14th edition of the Jaipur Jewellery Show (JJS) concluded with great fanfare on 26 December at JECC in Sitapura. A whopping over 37,000 visitors participated during the 4 days of the show. It is worth noting that 70 per cent of designer booths at the Show there is a unique ambience.
Convener of JJS, Mr. Vimal Chand Surana said that this year visitors from all major cities of the country apart from Jaipur like Delhi, Mumbai, Chennai, Ahmedabad, Agra, Lucknow, Meerut, Surat, Aligarh, Akola, Ratlam, Dhorimanna, Patiala, Kota, Bikaner, among others witnessed the JJS. The huge participation spoke about the growing popularity of the show over the years. Mr. Surana also announced that ‘JJS-2018’ will be held from 21 to 24 December.
Chief Secretary, Government of Rajasthan, Mr. Ashok Jain said that _Jaipur Jewellery Show becomes better every year due to the hard work and concerted efforts put in by the organizers. This has also given Jaipur a mark in the national and international jewellery market.
The Secretary, JJS, Mr. Rajiv Jain said that this year the focus of the show has been more business centric. The aura at the show was brimming with enthusiasm and the visitors came with a buying mindset. Mr. Jain further said that the Jaipur Jewellery Design Festival (JJDF) was a new attraction added to JJS this year. This concept has been appreciated by the designers and visitors. In fact, many more designers also want to be a part of JJDF next year.
The Secretary, JJS further said that for the first time JJS provided 3 stalls free of cost to the budding designers of Jaipur. This will give a platform to the young designers to connect with customers and big jewelers. The students displayed modern and traditional concept jewellery such as rings, bracelets, necklaces, hair pins and much more. The walls of the stalls showcased design sketches and inspiration sources for the jewellery. Also on display were wax castings used in the manufacturing of the final designs. The exhibited merchandise was also available for sale.
Mr. Jain added the Museum of Gems and Jewellery Federation featured Jaipur’s first-ever museum of gems and jewellery in a creative and impressive stall at JJS. The stall features information on the wide range of artifacts displayed at the museum and its vision and mission to promote collection, preservation and display of various kinds of gem stones, minerals, artifacts and jewellery.
Spokesperson of JJS, Mr. Ajay Kala said that this year many jewelers had the opportunity to launch their products of coloured gemstones, diamonds and Kundan Meena. JJS has been fruitful to the visitors as well as the exhibitors who have optimally utilized this unique opportunity wherein all players of the gems and jewellery industry come together under one roof.
Mr. Kala further said that the JJS this year saw among the visitors a huge demand for Kundan Meena, Polki, lightweight, fusion and unique jewellery. Innovations and experimentation in Kundan jewellery are also being preferred by the customers. The focus was also on pocket-friendly and small pieces like bold earrings and statement necklaces. Coloured gemstones jewellery was also quite popular this year. The new millennial brides showed keen interest in Mathapattis, Naths and choker-styled necklaces.
PANEL DISCUSSIONS AT JJDF
As an integrated part of JJS – the Jaipur Jewellery Design Festival (JJDF) organized several interesting and relevant panel discussions and workshop for the visitors and design students.
LUXURY OVERVIEW 2018 & BEYOND
Panel discussion with Mr. Himanshu Shekar , Ketan Chokshi and Ishu Datwani explored a dialogue on ‘Luxury Overview 2018 & Beyond’. During the discussion concepts of what defines luxury, features of luxury products and new trends in the jewelry industry were discussed. The session was moderated by MD, GIA India & Middle East, Ms. Nirupa Bhatt.
CREATING A PERSONAL BRAND FOR PROFESSIONAL SUCCESS
Panel discussion with Founder of ARCH Academy, Ms. Archana Surana; Founder and CEO of Voylla, Mr. Vishwas Shringi; Creative Director of Exquiste Fine Jewellery, Ms. Anju Jain. One needs to understand the demand for creativity and conduct thorough research to understand the prevalent problem in the market and then solve it, said Mr. Shringi. Ms. Surana said that the need of the hour is to formalize jewellery education because number of student jewellery aspirants is reducing. The session was moderated by wedding stylist, Ms. Sujata Bhandari.
LIBRARY, GALLERY AND ARTIST WORKSHOPS AT JJDF
A cozy reading corner made available books on interior, patterns, jewellery and coffee table books for bookworms at the Jaipur Jewellery Design Festival. A gallery on ‘History of Gems and Jewellery Manufacturing in Jaipur’ showcased the journey of the gems and jewellery industry in Jaipur. Artist workshops featuring new Karigars everyday were a crowd puller at the festival. Workshops were held on jewellery in blue pottery, contemporary jewellery with laser cutting and jewellery designs with natural material.
BEST DESIGN BOOTH AWARDS
This year in JJS six booth have been awarded ‘Best Designer Booth Awards’ in 3 categories. In the first category which includes booths up to 18 sq. mtrs. the winners were Haritsons Designs and Adore. In more than 18 sq. mtrs category the prize went to Ghatiwala Jewellers and the 2nd prize was won Bhuramal Rajmal Surana Jewels. Best Booth in gemstone section was MB Exports and the 2nd prize went to Green Bell.
DAILY RAFFLE DRAW AND BUMPER DRAW
The Daily Draw of JJS was sponsored by Shree GK Chudiwalas. The winner of the daily draw on the final draw was Sunita Goyal. While on the first day the daily draw prize was bagged by Mr. Rajesh Kumar Ranpura, on the 2nd and 3rd day the winners were Mr. Pawan Soni and Mr. Krishan respectively. The Bumper Draw was also announced by the Chief Guest, _MR. Ashok Jain. The winner was Shoba Sharma. The sponsor of the Bumper Draw was JJS.